Social Good Startup Stories (July 9th)


Tuesday, July 9th: 6:45 pm – 9:00 pm
Prime Produce
424 W 54th St (between 9th and 10th aves)
New York, NY 10019

SKU: social-good-startup-stories-jul9 Category:


Join us on July 9th for Social Good Startup Stories, an interactive conversation with social entrepreneurs sharing their experiences and insights on what it takes to launch a nonprofit startup or socially-conscious company.

Explore new ideas, learn about innovative business models and hear the lessons learned from social entrepreneurs creating organizations having a positive impact in NYC and around the world. Our panelists will share their social entrepreneurship journey, insight, and advice on how to start and grow in a social venture.

What You’ll Learn

  • A deeper understanding of the skills and tools needed to take an idea to launch
  • Tips on how to build and leverage your network to access the resources you need to grow your social venture
  • Strategies on accessing capital to start and grow your business
  • Ways to start and build an organization while working full-time
  • Challenges to look out for when starting a nonprofit or social enterprise

About Be Social Change Events

In addition to gaining a better understanding of how you can make an impact through your career and life, you’ll also have an opportunity to build your network by connecting with like-motivated people from the Be Social Change community.

Healthy + Sustainable Snacks Provided – Gluten-Free and Vegan Options Available.
We strive to make Be Social Change events – help us by bringing a reusable water bottle to the event.


  • 6:30 – 7:00pm – Networking
  • 7:00 – 7:15pm – Intro + Collaborative Q&A
  • 7:15 – 8:00pm – Panel Discussion
  • 8:00 – 8:30pm – Q&A
  • 8:30 – 9:00pm – Networking


  • Jessie Gould, Founder & CEO, Ox Verte
  • Jurrien Swarts, Co-Founder, Stojo
  • Andrew Hill, Co-Founder & CEO, LiftEd


Jessie Gould, Founder & CEO, Ox Verte

Jessie Gould is passionate about solving our country’s health epidemic with big changes to our diet. In 2015, Jessie founded Ox Verte, a plant-forward food company currently working to reinvent office lunch and breakfast.

Before founding Ox, Jessie spent 3 years at Organic Avenue as VP of Operations and VP of Brand & Marketing after a 7 year career in investment banking and private equity. She received an MBA from Wharton and a BA in Economics and Mechanical Engineering from Yale University.

Jurrien Swarts, Co-Founder, Stojo

I was a busy dad. Coffee fueled my life on any given weekday, I’d have a cup before the kids woke up, another for the morning commute, and grab one or two more at work. Counting weekends, that’s almost 1,000 cups of coffee a year!

As a New Yorker, we work and live on the go. We seldom drive, which means having to carry everything with us that we need for the day. When you’re battling morning rush hour on the subway, biking to work, or pushing a stroller around, adding a bulky travel mug to the equation just isn’t an option. Unfortunately, like most people, we often end up choosing the convenience of a disposable cup over doing the right thing for the planet.

A few years ago, while on a coffee break near work my co-founders and I began talking about the disposable cups in our hands and how Americans toss 58 billion disposable cups annually. Aware that we were contributing directly to that staggering number, we decided to do something about it.

Excited about our idea, we got to work. Three years after that initial brainstorming session, the Stojo Pocket Cup was born. It was the world’s first ultra-portable, leak-proof reusable cup.

Andrew Hill, Co-Founder & CEO, LiftEd

Andrew is currently the CEO/Co-founder of LiftEd, a continuous progress monitoring and instructional support web platform for teachers and related service/support providers. Andrew leads a team of eight in their mission to accelerate educational outcomes for students with learning disabilities or differences between preK and Grade 12. Andrew was recognized in 2018 as a Forbes 30U30 recipient for his work in Education.

Before launching LiftEd in 2016, Andrew worked as a technology consultant and user experience designer at Deloitte Consulting. Andrew spent 4.5 years designing enterprise software for Fortune 100 companies throughout the  U.S., Europe, and India. It was at Deloitte that he developed a passion for creating software that improved lives and drove measurable impact in society.

Andrew earned an M.B.A from the University of California Berkeley Haas School of Business in 2016 and a B.B.A in Management Information Systems from the University of Texas at Austin in 2010.


Ethan Frisch, Co-founder & Co-owner, Burlap & Barrel

Ethan Frisch is a chef, entrepreneur, activist and native New Yorker. As the founder of Burlap & Barrel, he is building new, direct supply chains for unique & beautiful spices from small farms around the world, connecting smallholder farmers with international markets. He was also the co-founder and Executive Chef of the activist ice cream cart Guerrilla Ice Cream and the Pastry Chef at Allen & Delancey, as well as a cook at several other highly regarded restaurants including Danny Meyer’s Tabla. As a humanitarian aid worker, he worked with NGOs including the Aga Khan Foundation in Afghanistan, Doctors Without Borders on the Syrian/Jordanian border and Marie Stopes in Sierra Leone.

He has been an Adjunct Lecturer at the City College of New York and an instructor with the Experiment in International Living’s Leadership Institute. He is honored to serve as Co-Chair of the Board of Directors of the Bond Street Theatre, which uses theater to teach techniques of resilience around the world, on the Chef’s Council of Emma’s Torch, a culinary job skills organization for refugees, on the Advisory Board of the student-led racial literacy organization CHOOSE, an Associate Producer with Fragments Theater, a youth theater company in Palestine, and a member of the Organizing Committee of the Queens International Night Market. He is the Co-Host of the show Why Food? on Heritage Radio Network, and has been a columnist at Serious Eats and a contributor to the academic journal Peace & Conflict Review.

He holds a dual Bachelors Degrees from the City University of New York and a Masters Degree from the University of London’s School of Oriental and African Studies.


Be Social Change is a membership community helping people across all sectors build lives and careers of social impact. For its members, Be Social Change hosts weekly professional development workshops and social impact events, as well as curates discounts to sustainable businesses to inspire and guide people to make a difference through their careers and lifestyles.

Be Social Change Membership is $19 a year.



Local Roots NYC works towards making local food more convenient and more accessible to New York City residents with freshly picked organic produce from local farms and well-made, handcrafted small batch provisions through fun and community-oriented markets. They do this through an alternative CSA model, cooking tips, and events such as bi-monthly supper clubs. Sign up for CSA at


Cabot Creamery is a 1,000 farm family-owned dairy cooperative with members in New England and upstate NY. Now a nationally-recognized brand of award-winning cheeses, Cabot started as a small cooperative formed by Vermont farmers in 1919, and has maintained a commitment to producing quality dairy products and creating strong relationships with its communities. 100% of profits go to our farmer-owners.


A guild for 21st-century craft promoting slow entrepreneurship and intentional service. Unequal parts cafe, living room, workshop, collaboratory, rooftop garden, and upstate retreat space on a biodynamic farm. Learn more about visiting or renting at


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Learn from 40+ Social Impact Leaders Sharing Their Best Career Advice!

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Learn from 40+ Social Impact Leaders Sharing Their Best Career Advice!

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