Personal Branding
On Purpose
Online Course
Build your authentic personal brand and grow your career or business by best communicating the impact you make.

Take a moment and imagine what it would feel like to
Be seen as an expert or go-to leader in your niche or industry.
Feel confident in communicating your passions, talents, and skills in a way that people quickly understand and are inspired by.
Spend less time trying to find new career or business opportunities because people seek you out because they want to connect and work with you.
Be able to focus on impact because new opportunities and support naturally seek you out.


Well, here’s the honest truth: Building a purposeful personal brand is easier than you think. You just need to have the right system and roadmap to help get you there.
Introducing the...

Personal Branding
On Purpose
Online Course


Hi, my name is Marcos Salazar, and I am the founder of Be Social Change, New York City’s largest social impact community.
Much of my success has been the result of growing a personal brand where people know me as the go-to person for helping them find and do fulfilling social impact work, grow a social impact business, as well as get connected within the social impact sector.
I want you to create this same type of reputation so you can achieve all of your career and life goals in 2023 and beyond. This is why my partner, Jenn Lishansky, and I created the Personal Branding Online Course!

This online course is a step-by-step program that will provide you with everything you need for growing a personal brand to help you achieve your career or business goals while also making a positive impact on the world.
When you sign up for the Personal Branding on Purpose Online Course you’ll get:
> A 50 minute video with slides that will take you step-by-step through the personal branding process
> Exercises, clarifying questions, and 5 worksheets to help you dive deeper into the personal brand you want to create
> Resources and recommendations for how to create an engaging online identity

How will you watch it?
Immediately after purchasing, you’ll be sent a private link where you can jump in and start the course immediately. You could literally be watching the workshop 5 minutes from now.
WATCH NOW
Online Course + 5 Workbooks- ✅ The basic principles of personal branding
- 💪 The 5 elements of a strong personal brand
- 🧑💻 Support in developing key elements of a personal brand, including, compelling elevator pitches, Linkedin Profiles, and Career Stories
- 🔎 Coaching questions to get clarity on your career and brand
- 🙋Common Questions and Answers
ACCESS COURSE & MORE
Become a Be Social Change Member- + 💻 Access all events – including this workshop – for free
- + 📚 Unlimited access to our library of social impact content
- + 🍎 Join all skill-building workshops for up to 50% off
- + 🤝 Network with other incredible members (and bring a friend) for free!
- Already a member? Sign in here and enjoy the workshop!

Note: We often get the question: why is everything priced so affordably at Be Social Change?
We keep things affordable so that communities who sacrifice financial gains for social impact can access them. We’re committed to the values of accessibility and inclusion.
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Watch Marcos’s TED talk all about
Personal Branding
👈🏻
Social Entrepreneur
More About Marcos
Social entrepreneur and business coach Marcos Salazar’s mission is to help people build careers and businesses that make a greater social impact in the world. Through Be Social Change, he helps professionals gain the strategies and skills needed to build a fulfilling social impact career. Through the Adult Non-Alcoholic Beverage Association, Marcos is focused on changing the way the world drinks by making sure everyone has access to delicious adult non-alcoholic beverages so they feel included in every social situation.
About Jenn Lishansky
Over the past 10 years, Jenn has worked with thousands of people to develop strong personal brands, overcome burnout, develop self-confidence, tell their stories, craft their life-vision and mission statements, and find calm and clarity in their careers and lives.
When Jenn is not coaching social impact professionals, she is the Chief Engagement Officer for Be Social Change. She identifies ways to support organizations in the social impact space by leveraging Be Social Change’s resources and community.
Frequently Asked Questions
Will this course continue to be updated? And will I get free access to future versions?
How affordable is the course vs. coaching?
In this course, we share all the strategies and techniques we use to support clients so you can build your own personal brand at a fraction of the cost.
What if I'm literally starting from step zero? Can I build a strong personal brand starting now?
Yes!
If you follow the program step-by-step, you will have a strong in-person and online personal brand quickly that will help you grow your career for years to come!
Can I afford this right now?
We have intentionally made it super affordable because we believe everyone should have a strong personal brand that is continually creating career and business opportunities for them – even while they sleep!
How much time will this take?
Great question!
The course itself is just under 1 hour, and you can expect an additional 30 minutes to 1 hour per worksheet.
As far as implementation, that depends on your experience level, skill, and how quickly you learn.
How can I access this content for free?
Become a Be Social Change member in order to access this online course, as well as a library of social impact events/webinars, and all of our upcoming networking events for free. You can learn more at https://www.besocialchange.com/membership/